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Can Cadillac And Lincoln Win Back Their American Luxury Status?

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Lincoln and Cadillac were once two aspirational car brands for American consumers. They slowly lost their dominance and prestige to imports. Now they are trying once again to reinvent themselves by reaching into their histories, playing to their strengths, and pushing forward with cutting edge technology.

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Can Cadillac And Lincoln Win Back Their American Luxury Status?
Category
Tech
Tags
CNBC, business, news
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