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Sustainable, eco-friendly or ethical - the terms are everywhere in advertising but what do they actually mean?
Firms face a backlash for exaggerating their green credentials, or so-called 'greenwashing'.
The BBC's Ben Thompson helps you sort fact from fiction with experts from all over the world on Talking Business.
Please subscribe HERE http://bit.ly/1rbfUog
#BBCNews
Firms face a backlash for exaggerating their green credentials, or so-called 'greenwashing'.
The BBC's Ben Thompson helps you sort fact from fiction with experts from all over the world on Talking Business.
Please subscribe HERE http://bit.ly/1rbfUog
#BBCNews
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