iPad Event MESS: Apple Needs to Remember This Steve Jobs Lesson

Apple’s reveal of the new iPad Pro and iPad Air gave us a confusing mess of expensive accessories and compatibility problems, along with a tone-deaf Crush ad. Bridget Carey suggests going back to the simple Steve Jobs product matrix.

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iPad Pro: https://rebrand.ly/9ckj642
iPad Air: https://rebrand.ly/fqh9knd
Apple Pencil Pro: https://rebrand.ly/b171m0n
Magic Keyboard for iPad Pro: https://rebrand.ly/931n9av
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0:00 Why the iPad Event Disappointed
1:21 iPad Pro Gets M4 Before MacBook
2:13 New Magic Keyboard and Pencil Compatibility
3:09 iPad Pro Can’t Replace MacBook Yet
3:47 The iPad Air Needs a New Name
4:27 Goodbye iPad Headphone Jack (Sorry Parents)
5:21 Apple Fixes the Front-Facing iPad Camera
5:40 iPad Pro ‘Crush’ Ad Got it Wrong
6:34 Bring Back the Steve Jobs Product Matrix
8:22 WWDC24 Could Fix Apple’s iPad Problem

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