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How dating apps increase profits by making you frustrated

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Have you ever paid for dating apps? Some apps want to convince you that you’ll have a higher chance at finding love if you do, according to experts we spoke with.

“There's a relatively large proportion of people who do ultimately end up paying,” said Liesel Sharabi, associate professor of communication technologies at Arizona University.

But a dating coach told us what matters most is your profile and not how much money you spend on dating apps and their features.

This is part of CBC News Social’s dating series, which explores the realities of being single and dating in Canada today.

Read more: http://www.cbc.ca/news

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For more than 80 years, CBC News has been the source Canadians turn to, to keep them informed about their communities, their country and their world. Through regional and national programming on multiple platforms, including CBC Television, CBC News Network, CBC Radio, CBCNews.ca, mobile and on-demand, CBC News and its internationally recognized team of award-winning journalists deliver the breaking stories, the issues, the analyses and the personalities that matter to Canadians.
Category
World
Tags
Dating, Dating apps, cost of dating
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