Published
The Price Sensitivity Meter or The Van Westendorp Pricing Model reveals what price works best for you.
Ask a sizeable number of your target market the following questions on your product or service:
1. What price is expensive?
2. What price is cheap?
3. What price is too cheap?
4. What price is too expensive?
Plot the answers on a graph and at the intersections of the four lines will be answers that most of us find out after we go to market with a less-than-optimum pricing structure.
By popular demand, today’s episode comes in the local dialect of Twi ????
Dr Maxwell Ampong explains more on 'Entrepreneur In You' ???? Mondays & Thursdays on the JoyNews Prime & DStv Channel 421 at 8:00 PM, on the Joy Business Report Thursdays at 1:00 PM on Joy99.7FM, and also on our social media channels.
Ask a sizeable number of your target market the following questions on your product or service:
1. What price is expensive?
2. What price is cheap?
3. What price is too cheap?
4. What price is too expensive?
Plot the answers on a graph and at the intersections of the four lines will be answers that most of us find out after we go to market with a less-than-optimum pricing structure.
By popular demand, today’s episode comes in the local dialect of Twi ????
Dr Maxwell Ampong explains more on 'Entrepreneur In You' ???? Mondays & Thursdays on the JoyNews Prime & DStv Channel 421 at 8:00 PM, on the Joy Business Report Thursdays at 1:00 PM on Joy99.7FM, and also on our social media channels.
- Category
- Africa
- Tags
- Ghana Economic News, Ghana International News, Business
Sign in or sign up to post comments.
Be the first to comment
Up Next
Autoplay
-
01:37
Dr Maxwell Ampong explains "Burn rate" on this episode of 'Entrepreneur In You'
-
02:56
Dr. Maxwell Ampong's key takeaway: The hiring process is a reflection of the company's culture
-
03:02
Dr Maxwell Ampong talks about the types of assets on 'Entrepreneur In You'
-
08:01
Delhi Entrepreneur, Who Won Earthshot Environment Prize, Talks About Pollution Crisis
-
01:27
Latest Updates! IESCO New meter Installation | What will be the price? | Dunya News
-
03:16
Profit vs Margin vs Net profit vs Net margin || Entrepreneur In You with Dr Maxwell Ampong
-
00:34
BREAKING NEWS! | Increase In AMI Meter Price! | #shortsfeed #shorts
-
02:08
Dr.Maxwell Ampong discusses the relevance of the Customer Acquisition Cost (CAC) and it’s importance
-
02:06
Dr Maxwell Ampong talks about"The youth and post retirement financial security"
-
02:57
Dr Maxwell Ampong talks about Cross Selling on this episode of ‘Entrepreneur In You’
-
03:07
Dr Maxwell Ampong takes us through knowing your ‘Run Rate’ as we explore the “Entrepreneur In You”
-
07:47
Bridget Phillipson calls for 'sensitivity' over Gaza protests
-
15:17
TOP HEADLINES of the day | India-China military level talks | Petrol Diesel Price hike | Political
-
01:29
Dr Maxwell Ampong explains Quick Ratio on 'Entrepreneur In You'
-
01:41
"Entrepreneur In You" with Dr Maxwell Ampong || PhD or Dutch Passport
-
02:39
Dr Maxwell Ampong dives into the subject of Policy Rate
-
25:41
Brazil's Lula: Biden has no 'sensitivity' to stop war on Gaza | Talk to Al Jazeera
-
01:37
Dr Maxwell Ampong explains Break Even Point on 'Entrepreneur In You'
-
16:16
Author Amish Tripathi On Religion, Sensitivity And Hate | The Big Fight
-
03:03
Dr Maxwell Ampong discusses Current Ratio on this Episode of ‘Entrepreneur In You’
-
02:45
Dr Maxwell Ampong explains Cost Per Lead (CPL) on 'Entrepreneur In You'
-
00:16
Households urged to submit energy meter readings ahead of price drop
Loading...